“WIFM” stands for “What’s In It For Me?” It is a common acronym used to remind individuals to consider the perspective of their audience or customers. When creating a product, service, or communication, it’s crucial […]
The phrase “not all business is good business” means that just because a business opportunity presents itself, it doesn’t mean it’s necessarily a good fit for a company or individual to pursue. This can be […]
The lifecycle of a business is a dynamic journey punctuated by distinct phases, and three fundamental business states are Growth Mode, Status Quo, and Trouble Mode. Growth Mode represents a phase of rapid expansion and development […]
“How would the person I’d like to be do the things I’m about to do?” is a powerful phrase penned by Jim Cathcart for self-reflection and personal development. It encourages you to consider your actions […]
The phrase “If you want to achieve greatness, stop asking for permission” conveys a powerful message about taking initiative and being self-reliant in pursuing one’s goals and ambitions. Here’s a breakdown of its meaning: Desire […]
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