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We’ve been hearing a lot about tariffs this political season, and there seems to be some uncertainty about exactly how this works and who it affects. The short version is that a tariff artificially increases a product’s landed cost, which is usually passed on to the consumer. Some people view a tariff as a way of leveling the playing field against those who can outperform domestic manufacturers; it’s the consumer who pays the price. Unless the manufacturer wants to lower their profit margins, the consumer will always foot the bill #CIF #duty #duties #tariffs #shipping https://www.mediamediainc.com